Planning your Lakefront 7s weekend just got easier. We’re excited to announce that luxury shuttle bus transportation is now available to book for this year’s tournament. Guests staying at our partner hotels can enjoy free shuttle service to and from…
If 2024 was a comeback year, 2025 was a statement. This summer’s Lakefront 7s felt bigger, louder, and more electric than ever. From first kick to final whistle, Milwaukee’s lakefront was packed with players, families, alumni, and fans who turned…
We’re thrilled to welcome Spectrum Wealth Advisors as the newest sponsor of the Lakefront 7s — continuing their long tradition of supporting rugby in Milwaukee and beyond. A Rugby Legacy Rooted in Milwaukee Spectrum’s owner, Aaron Young, is no stranger…
We’re thrilled to reveal the theme for Lakefront 7s 2026 — it’s time to ride into the sunset with Cowboys & Cowgirls! 🐎 Your votes have spoken: after years of epic themes like Gods & Goddesses and Heroes & Villains,…
It can be hard to capture the excitement, fun, and culture of the Lakefront 7s Rugby Tournament. Decades of rugby on the shores of Lake Michigan with the Milwaukee skyline framing the scene has produced a vibe like no other.…
Photos highlights from the 2025 Lakefront 7s are now avalable! These photos are made possible a generous sponsorship by the Orthopaedic Hospital of Wisconsin, and the excellent work of our photographer John Rusfeldt. Looking for more photos? We have more…
With just one week until the 2025 Lakefront 7s, we’re happy to share the check-in times and schedule. Team check-in times Each team must send a representative to the check-in table (see “A” on the venue map) 1 hour before…
The Lakefront 7s Rugby Tournament, presented annually by the Milwaukee Barbarians, is pleased to announce Team Rehab Wauwatosa as its Official Physical Therapy Partner for the 2025 event. This new partnership ensures that every athlete, from elite competitors to weekend warriors,…
Booshie Promo is back to sponsor this year, and they’ve already been busy designing apparel and merchandise for the 2025 Lakefront 7s. Below you’ll find a range of the ever-popular tank-tops, showing both the front and the rear. Stay tuned…
Rugby enthusiasts, mark your calendars! The Midwest Rugby Union (MRU) has announced the dates and locations for the highly anticipated 2025 Midwest Rugby 7s Series. The redesigned series promises to deliver exciting rugby action while reducing costs and increasing participation…
The Lakefront 7s is proud to announce the return of Discover The North Shore as a valued sponsor for the second consecutive year. Renowned for promoting Milwaukee County’s North Shore region as a top destination for travelers and locals alike,…
We’ve been setting themes for the Lakefront 7s for a few years now. And for 2025, we’ve chosen `Heroes and Villains`. Superman, Captain America, Magneto, Batman and Wonder Woman: we hope to see them all and more on June 21st…