Lakefront 7s tackle divisions sell out in record time.
All tackle divisions for Lakefront 7s are officially sold out, with 76 teams confirmed across eight divisions and a record 45 teams on the waitlist.
RSVPs now open for free luxury shuttle bus at Lakefront 7s.
Planning your Lakefront 7s weekend just got easier. We’re excited to announce that luxury shuttle bus transportation is now available to book for this year’s tournament. Guests staying at our partner hotels can enjoy free shuttle service to and from…
2025 Wrapped.
If 2024 was a comeback year, 2025 was a statement. This summer’s Lakefront 7s felt bigger, louder, and more electric than ever. From first kick to final whistle, Milwaukee’s lakefront was packed with players, families, alumni, and fans who turned…
Saddle Up — 2026 Lakefront 7s Theme: Cowboys & Cowgirls!
We’re thrilled to reveal the theme for Lakefront 7s 2026 — it’s time to ride into the sunset with Cowboys & Cowgirls! 🐎 Your votes have spoken: after years of epic themes like Gods & Goddesses and Heroes & Villains,…
Our latest hype video is live!
It can be hard to capture the excitement, fun, and culture of the Lakefront 7s Rugby Tournament. Decades of rugby on the shores of Lake Michigan with the Milwaukee skyline framing the scene has produced a vibe like no other.…
2025 schedule now available.
With just one week until the 2025 Lakefront 7s, we’re happy to share the check-in times and schedule. Team check-in times Each team must send a representative to the check-in table (see “A” on the venue map) 1 hour before…
Lakefront 7s Welcomes Team Rehab Wauwatosa as Official Physical Therapy Partner.
The Lakefront 7s Rugby Tournament, presented annually by the Milwaukee Barbarians, is pleased to announce Team Rehab Wauwatosa as its Official Physical Therapy Partner for the 2025 event. This new partnership ensures that every athlete, from elite competitors to weekend warriors,…
Apparel preview – Heroes and Villians
Booshie Promo is back to sponsor this year, and they’ve already been busy designing apparel and merchandise for the 2025 Lakefront 7s. Below you’ll find a range of the ever-popular tank-tops, showing both the front and the rear. Stay tuned…
Dates announced for 2025 Midwest 7s series
Rugby enthusiasts, mark your calendars! The Midwest Rugby Union (MRU) has announced the dates and locations for the highly anticipated 2025 Midwest Rugby 7s Series. The redesigned series promises to deliver exciting rugby action while reducing costs and increasing participation…
Discover The North Shore Returns as Sponsor, offers Complementary Shuttle service.
The Lakefront 7s is proud to announce the return of Discover The North Shore as a valued sponsor for the second consecutive year. Renowned for promoting Milwaukee County’s North Shore region as a top destination for travelers and locals alike,…